Introduction
Every artist wants their music featured on playlists — but few really understand how curators choose which tracks make the cut. In 2025, playlist curation is more competitive and data-driven than ever. Curators don’t just look for “good songs”; they look for fit, quality, and presentation.
If you’ve ever wondered what happens after you hit submit, here’s exactly what playlist curators look for in submissions and how to increase your chances of getting added.
1. The Right Musical Fit
Before anything else, curators check if your track matches the playlist’s mood and energy. Even a great track will get skipped if it doesn’t fit.
- Listen to several tracks already in the playlist.
- Compare tempo, style, and sound design.
- Submit only if your track naturally blends into that atmosphere.
👉 Related reading: 5 Tips for Spotify Playlist Placement 2025
2. Professional Sound Quality
Curators receive hundreds of submissions per week. They can immediately hear when a song is professionally mixed and mastered — or not.
- Avoid peaking or unbalanced mixes.
- Make sure your vocal or instrumental levels are clean and polished.
- Reference your mix with similar tracks from major artists.
💡 Remember: the more professional your sound, the more confident the curator feels about adding it to their public playlist.
3. Presentation & Communication Matter
Many artists underestimate how much the submission message influences decisions. A short, respectful, personalized note goes a long way.
✅ Example of a good message:
“Hi Loic, I’ve been following your Chill House playlist for a while — I think my new track fits perfectly with the deep and organic vibe. Thanks for your time!”
❌ Avoid: “Add my song please” or “This is a hit!”
👉 Want to make your next submission perfect? Read The Do’s & Don’ts When Submitting Music to Playlists.
4. Stream Potential & Data
In 2025, curators also look at artist data before adding a song:
- Monthly listeners (consistent audience = reliability).
- Engagement (saves, playlist adds, completion rate).
- Spotify canvas and profile visuals.
Even if you’re a small artist, having a clean, professional Spotify profile builds trust.
5. Timing & Consistency
Timing is everything. Curators love artists who release consistently — it shows momentum.
- Submit right after your release (first 7–10 days).
- Don’t submit old songs unless they recently got a remix or rework.
- Update curators when you release new music that fits their vibe.
6. Respect & Long-Term Relationships
Playlist curation is about relationships, not just placements. Artists who communicate respectfully and show appreciation get noticed.
- Say thank you after being added.
- Promote the playlist on your socials.
- Don’t argue if your song isn’t selected.
👉 Ready to build real curator relationships? Submit your next track here: sbmt.to/loic-penillo
Conclusion
Curators in 2025 look for more than just talent — they value fit, professionalism, and respect. The more you understand their process, the better your results. By focusing on sound quality, clear communication, and genuine connection, you’ll stand out from the thousands of daily submissions.
👉 Discover my curated playlists & submit your track today: sbmt.to/loic-penillo